GoHighLevel for Roofing Companies | PrettyQuizCodes
PrettyQuizCodes for Roofing Companies

Roofing lead capture and job booking automation with GoHighLevel

One snapshot import deploys the Roof Health Assessment quiz, 4-tier homeowner pipeline, and 10 automated workflows for your roofing client. Storm damage and emergency repair leads route to inspection scheduling automatically. Their leads start qualifying themselves before you leave the room.

16Quiz questions
4Temperature tiers
10Automated workflows
1Snapshot import
niche-roofing-hero-product-shot.png

Every roofing agency
hits the same wall

The client signs. You open GHL. And the blank canvas problem starts over again.

1
Built from nothing every client
Roofing companies handle storm damage claims, full replacements, active leaks, and routine inspections. Each requires different urgency and follow-up. Building a system that routes all four correctly from scratch takes fifteen hours and gets rebuilt inconsistently for every new client.
2
Storm season has a 90-day window
After a major hail or wind event, every roofing company in the market is competing for the same homeowners. The companies that respond first book the jobs. Manual lead routing during storm season means the fastest competitors win and the rest get the scraps.
3
Homeowners get three estimates
Roofing is a competitive-bid business. A homeowner with storm damage gets three estimates and picks one. Without an automated follow-up system that keeps the company top of mind between estimate and decision, most jobs go to whoever follows up most persistently.

One import
complete roofing homeowner infrastructure

From zero to a fully running lead capture and job booking system for your roofing client in under 30 minutes

1
Import the snapshot
Load the PQCROF snapshot into the GHL sub-account. Pipeline stages, 10 workflows, 14 custom fields, and 12 tags deploy in one action.
Under 5 minutes
2
Drop the quiz code
Paste the Roof Health Assessment quiz code into a GHL funnel page. The quiz connects immediately to the webhook that triggers all lead routing workflows.
Under 5 minutes
3
Deploy the landing page
Use the PQC Landing Page Builder to generate a branded landing page for the roofing company. Connected to the quiz and the homeowner pipeline from day one.
10 minutes
4
Test and go live
Submit a test lead. Confirm the pipeline stage, the correct temperature sequence, and the internal notification to the project manager.
10 minutes
niche-roofing-deployment-steps.png
Before PrettyQuizCodes
15 hours building the roofing system manually
Storm damage leads sitting in CRM while you manually check scores
Homeowner picks the competitor who called back first
Insurance vs cash-pay never captured at intake
PrettyQuizCodes
After PrettyQuizCodes
From blank sub-account to live, qualified homeowner lead flow: under 30 minutes
Storm damage leads route to inspection scheduling automatically
Project manager alerted with address, damage type, and insurance status
14 pre-written touchpoints keep the company top of mind through the estimate window

A quiz that separates storm damage
from tune-up requests

1.0 Roof Health Assessment →

The Roof Health Assessment is a 16-question scored quiz built for roofing lead capture and job type segmentation. The first question routes every homeowner by their primary need: storm damage or insurance claim, full roof replacement, an active leak or visible damage, or an inspection or maintenance request. Each answer carries point values calibrated to job urgency and revenue potential. A homeowner scoring 38 or above routes Hot immediately. Any homeowner who answers ASAP on the timeline question routes Hot regardless of total score. Storm damage leads and active leak reports are flagged and scheduled for inspection the same day.

niche-roofing-quiz-screenshot.png

One snapshot deploys
the entire roofing system

2.0 Full System Deployment →

The PQCROF snapshot deploys complete roofing homeowner lead management infrastructure in a single GHL import. The Roofing Homeowner Pipeline stages every lead from first contact through booked inspection and estimate follow-up. Ten pre-wired workflows handle quiz submission routing, temperature-specific homeowner nurture, inspection booking confirmation, a pre-inspection value drop, no-show recovery, and reschedule response. Fourteen custom fields capture damage type, insurance status, roof age, urgency level, and whether the homeowner has gotten other estimates. Twelve tags drive all routing decisions.

niche-roofing-snapshot-deployment.png

Landing pages that match
the company brand

3.0 Landing Page Builder →

The PQC Landing Page Builder generates a branded landing page for the roofing company using native GHL code. Deploys same day as the snapshot. The landing page connects directly to the Roof Health Assessment quiz, routes every submission into the homeowner pipeline, and surfaces the company's service area, inspection process, and insurance claim experience. The agency configures the company name, coverage area, and brand once.

niche-roofing-landing-page.png

Storm damage leads scheduled
before the crew clocks in

4.0 Lead Routing →

When a homeowner submits the Roof Health Assessment, Workflow 1.0 fires immediately. Homeowners scoring 38 or above route Hot. Homeowners who answer ASAP on the timeline question route Hot regardless of score. The project manager receives an internal notification with the homeowner's name, address, damage type, insurance status, roof age, and whether they have existing estimates. During storm season, when volume spikes and speed is everything, this routing fires automatically around the clock.

niche-roofing-lead-routing.png

Every homeowner followed up
until the job is booked

5.0 Nurture Sequences →

Four temperature-specific sequences fire automatically from quiz submit. Hot homeowners with storm damage or active leaks receive 5 touchpoints over 5 days focused on booking an inspection fast and understanding the insurance claim process. Warm homeowners receive 4 touchpoints over 12 days covering replacement timing, material options, and financing. Cool homeowners receive 4 touchpoints over 27 days with maintenance reminders and storm season preparation content. Cold homeowners receive a single positioning email. All 14 touchpoints are pre-written with roofing-specific language referencing damage types, insurance supplements, and inspection scheduling. When a homeowner books, the nurture sequence stops automatically.

niche-roofing-nurture-sequences.png

Four job types. Four different
response priorities.

6.0 Lead Scoring →

Nine questions in the Roof Health Assessment carry point values calibrated to job urgency and revenue potential. A homeowner with active storm damage, an insurance claim in progress, a roof over 15 years old, and an immediate timeline scores near the top. A homeowner requesting an annual inspection with no urgency scores toward the middle. The score outputs four clearly routed buckets: Ready Now (38 to 44) routes to immediate inspection scheduling with a project manager alert. Getting Serious (30 to 37) enters a 12-day replacement and insurance sequence. Planning Ahead (22 to 29) enters a 27-day maintenance and storm preparation sequence. Future Customer (21 or below) receives a single positioning email.

niche-roofing-score-tiers.png

The real cost:
manual builds vs. PrettyQuizCodes

Side by side. Storm season does not wait for a manual build to finish.

Manual Build PrettyQuizCodes
Setup time per roofing client 15+ hours Under 30 minutes
Storm damage vs routine routing Not possible without scoring Job-type routing fires on first question
Scored homeowner intake Built manually Included, deploys with snapshot
Storm season response speed Manual CRM checks Internal alert fires immediately on submission
Insurance vs cash-pay segmentation Not captured at intake 14 custom fields capture insurance status
Estimate follow-up sequences Written from scratch 14 pre-written roofing-specific touchpoints
AI quiz and LP content Written per client Niche-specific copy generated
Monthly tool cost $200+ (separate tools) $17/mo total

PrettyQuizCodes wins for any GoHighLevel agency serving roofing companies. Storm season is a 90-day window where speed and follow-up decide who books the jobs. PrettyQuizCodes deploys automatic storm damage routing and pre-written insurance claim sequences from one snapshot import for $147 one-time plus $17 per month.

Questions about
the roofing ecosystem

The roofing snapshot deploys a 16-question Roof Health Assessment quiz with damage-type and urgency routing, a 4-tier Roofing Homeowner Pipeline, temperature-specific nurture sequences written with roofing and insurance terminology, internal notifications with damage type and insurance status for hot leads, and inspection booking automation connected to the company calendar.

From snapshot import to live quiz: under 30 minutes. The snapshot imports in 5 minutes. Branding the quiz and landing page takes 10 minutes. Connecting the webhook and running a test lead takes another 10 minutes.

The Roof Health Assessment routes storm damage and active repair requests to Hot automatically. The project manager receives an internal notification immediately with the homeowner's address, damage description, and insurance status. During high-volume storm events, the routing and notifications fire around the clock without manual review.

ScoreApp costs $39 to $149 per month for the quiz tool alone and requires Zapier or manual exports to connect to GHL. PrettyQuizCodes includes the scored quiz, landing page builder, and 10 automated workflows at $17 per month total, running natively inside GHL. ScoreApp does not include damage-type routing, insurance segmentation, or roofing-specific nurture sequences.

Yes. Each roofing company operates inside a separate GHL sub-account. You deploy the roofing snapshot into each sub-account individually using the same quiz workstation. The $17/mo subscription covers your workspace access across all deployments.

The sequence continues based on their temperature. A Warm homeowner receives 3 more emails and an SMS over 12 days. A Cool homeowner receives 3 more emails and an SMS over 27 days. When any homeowner books, the booking confirmation workflow fires and the nurture sequence stops automatically.

Roofing leads. Storm damage booked before the competition calls.
$147 one-time · $17/mo · 10 niche systems included
Get Access
Cancel anytime. All deployed infrastructure continues working.